✍️ How To Be A Good Writer

[Good = People will pay money / attention for your written words]

1) Have Some Personality And Express It.

I write how I talk.

When I give professional speeches, I speak how I talk.

If you listen to my daily Work On Your Game MasterClass, you’ll have a good feel for who I am — because I talk on the mic exactly how I would talk to you in person.

My written and spoken “on camera” persona has been honed over years of creating content, explaining myself, answering questions, and helping people understand what I understand from my perspective.

I have a specific angle and approach.

If someone reads your stuff regularly, and your name is missing from the next thing you put out, your regular readers should be able to tell that it came from you without even seeing your name.

When people read your stuff, they should hear your voice at the same time.

This is what happens when you have captured your personality in the written word.

Most humans have personality; not all of them express it in their writing. The barrier: Trying not to offend anyone.

Vanilla is only good for ice cream and Oreo filling.

2) Ditch ChatGPT.

I know it’s all the craze these days. I use it for some things, like providing me with a list of ideas when I am pressed for one.

But.

I will never employ ChatGPT to write for me.

There are more apps and AI coming — I keep a working list — that claim they can write a lot better than ChatGPT. There are apps that claim they will capture your voice, and write an article as if it came from you. Your friends and readers would not be able to tell the difference, they say. AND it’s SEO-optimized.

I believe them (somewhat). I talk about this in a series on business uses for AI on my free daily master class (starting at episode #2759).

But I need to see it, and have it done for me, before I would ever offload the task of writing my own words.

ChatGPT is good for cookie cutter, SEO-targeted content. If you’re a person who wants to build up a blog, put ads on it, drive traffic, and sell the site to some company for your next business exit, chat, GPT is great for you.